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Enterprise Guide

Agentic AI in Enterprise

Salesforce, ServiceNow, UiPath, Workday, SAP and Beyond

Last updated: January 202622 min read

Key Takeaways

  • Salesforce Agentforce has 8,000+ customers and generated $900M in AI revenue within 6 months of launch, now using action-based pricing at $0.10 per action
  • ServiceNow targets $1B in AI-specific revenue by 2026 with AI Agent Orchestrator and new OpenAI partnership for advanced voice agents
  • UiPath named one of TIME's Best Inventions of 2025 for agentic automation—78% of executives say they'll reinvent operating models for it
  • Enterprise AI agents market growing from $7.92B in 2025 to $236B by 2034 at 45.8% CAGR

ENTERPRISE AGENTIC AI ADOPTION 2026

79%
Organizations have deployed AI agents
171%
Average projected ROI from agentic AI
74%
Achieving ROI within first year
50%
Efficiency gains in service ops

Sources: Arcade.dev, Warmly AI Statistics, Google Cloud ROI Report

Introduction: The Enterprise Agentic AI Revolution

2025 marked a turning point for enterprise software. Every major vendor—from CRM to ERP to automation—has embedded agentic AI capabilities into their platforms. Unlike the chatbots and copilots of 2023-2024, these new AI agents don't just answer questions. They autonomously execute multi-step business processes, make decisions within defined guardrails, and collaborate with other agents and humans to achieve complex outcomes.

According to McKinsey's State of AI 2025 report, 23% of organizations are already scaling agentic AI systems somewhere in their enterprises, with an additional 39% actively experimenting with AI agents. The numbers tell the story: organizations project an average ROI of 171% from their agentic AI investments, with U.S. enterprises specifically forecasting 192% returns.

What Makes Enterprise Agentic AI Different?

1Deep Integration — Connected to enterprise data, workflows, and security models from day one
2Governance Built-In — Enterprise-grade compliance, audit trails, and human oversight patterns
3Pre-Built Domain Expertise — Agents trained on industry-specific processes and regulations
4Multi-Agent Orchestration — Coordinating teams of specialized agents to handle complex processes

This guide examines how the major enterprise vendors—Salesforce, ServiceNow, UiPath, Workday, and SAP—are implementing agentic AI, with real pricing, features, and implementation considerations.

SF

Salesforce Agentforce

The Next Generation of Salesforce AI

Salesforce has positioned Agentforce as the successor to Einstein AI, representing the company's full pivot to autonomous AI agents. Launched in Fall 2024 and rapidly iterated through 2025, Agentforce now serves 8,000+ customers with $900 million in AI and Data Cloud revenue within just six months of launch.

Agentforce Core Capabilities

Atlas Reasoning Engine

The "brain" that processes natural language, plans multi-step actions, and adapts to context

Agent Builder

Low-code tools to create custom agents using natural language descriptions and existing Salesforce flows

AgentExchange Marketplace

World's first agent marketplace—buy, sell, and deploy pre-built agents from partners

Pre-Built Agent Types

Service Agent

Handles customer inquiries 24/7, resolves common issues autonomously, escalates complex cases with full context

Sales Development Representative (SDR)

Engages leads, answers product questions, books meetings, and qualifies prospects using CRM data

Sales Coach

Provides personalized coaching, role-play scenarios, and deal analysis based on historical win patterns

Merchandiser Agent

Manages product catalogs, generates descriptions, optimizes pricing, and personalizes recommendations

Pricing Model Evolution

Salesforce's pricing journey illustrates the challenges of monetizing agentic AI. The original "$2 per conversation" model proved problematic—one support organization calculated $900 in daily costs for just five agents.

Pricing TierPriceBest For
Flex Credits (New)$0.10 per action (20 credits)Pay-as-you-go consumption
Standard Add-ons$125/user/monthUnlimited employee-facing usage
Premium (Regulated Industries)$150/user/monthFinancial Services, Healthcare, Manufacturing
Agentforce 1 Editions$550/user/monthFull suite with all cloud features

Source: Salesforce Agentforce Pricing, Aquiva Labs Analysis

Key 2025-2026 Developments

  • Agentforce 3 launched with command center for testing/observability and multi-agent orchestration
  • AgentExchange marketplace enables third-party agents—participation in "$6 trillion digital labor market"
  • 6% price increase (August 2025) for Enterprise/Unlimited editions with unlimited Agentforce licenses
  • 50% of Fortune 100 now using Salesforce AI + Data Cloud
SN

ServiceNow AI Agents

From Now Assist to Autonomous IT & HR Operations

ServiceNow's journey from "Now Assist" chatbots to fully autonomous AI Agents represents one of the most aggressive enterprise AI pivots. The company has set an ambitious target of $1 billion in AI-specific revenue by 2026.

"2026 is the year of agentic collaboration in the enterprise. We'll stop asking AI for simple answers and start letting it autonomously diagnose, plan, and execute multistep workflows to achieve specific outcomes."

— Amit Zavery, President & Chief Product Officer, ServiceNow

Platform Architecture

AI Agent Orchestrator

Coordinates teams of AI agents to collaborate on complex tasks—enabling results no single agent can achieve alone

AI Agent Studio

No-code agent builder using natural language prompts—describe the role, outcome, and processes; the studio creates your agents

AI Control Tower

Enterprise-wide visibility, embedded compliance, and end-to-end lifecycle governance for native and third-party agents

Agentic Playbooks

AI-powered playbooks that complete tasks while keeping humans in the loop—modifiable via natural language

Pre-Built Agent Catalog

ITSM Incident Categorization Agent

Identifies category, subcategory, and affected configuration items based on known assets assigned to the caller

Autonomous Change Management Agent

Generates custom implementation, test, and backout plans by analyzing impact, historical data, and similar changes

Proactive Network Test & Repair Agent

Automatically detects, diagnoses, and resolves network issues before they affect performance

OpenAI Partnership (January 2026)

ServiceNow partnered with OpenAI to access advanced AI models, including cutting-edge voice models for humanlike customer service agents and OpenAI's computer-use model for tasks like updating operating systems and interacting with third-party browsers and databases.

Security & Governance Features

Machine Identity Console

Centralized visibility of all API integrations using service accounts or keys

ServiceNow Vault

Discover, classify, and protect sensitive data across all workflows

Zurich Release Security

Enhanced agentic playbooks with embedded security for development workflows

Source: ServiceNow AI Agents, CIO - Zurich Release

Ui

UiPath Agentic Automation

From RPA Leader to Agentic AI Pioneer

TIME's Best Inventions 2025

UiPath's Platform for agentic automation and orchestration was named one of TIME's Best Inventions of 2025—recognition that signals how far the company has come from traditional RPA.

UiPath's evolution from rule-based robotic process automation to intelligent, agentic automation represents a fundamental shift in enterprise automation. The company now empowers organizations to combine automation, AI agents, orchestration, and people to deliver transformational impact.

Key Platform Components

Autopilot

AI-powered assistant that can understand context, reason through complex scenarios, and suggest or take actions autonomously

Agent Builder

Create custom AI agents that can adapt, learn, and make decisions in complex business environments

Maestro (Agentic Orchestration)

Orchestrate and manage agents from UiPath and third parties—ensuring data access, security guardrails, and human oversight

Agentic Testing

Automated testing infrastructure specifically designed to validate AI agent behavior and outcomes

2026 Adoption Statistics

90%
IT executives have processes that would benefit from agentic AI
77%
Prepared to invest in agentic AI
37%
Already using agentic AI
78%
Say they'll reinvent operating models for agentic AI

Source: UiPath 2025 Agentic AI Report

Industry-Specific Applications

UiPath emphasizes industry-specific agentic automation over generic solutions:

Banking: Shortening lending cycles, detecting loan data defects, fraud operations
Healthcare: Clinical documentation, patient intake, claims processing
Retail: Inventory management, demand forecasting, customer service
Supply Chain: Order processing, logistics optimization, vendor management
WD

Workday Illuminate & Agent System of Record

Managing the Human + Digital Workforce

Workday has taken a unique approach to enterprise agentic AI: instead of just building agents, they're building the system to manage all agents—both their own and third-party. The Workday Agent System of Record (ASOR) announced in February 2025 is designed to govern, manage, and optimize entire digital workforces.

"The workforce of the future will include both humans and AI agents, and businesses that don't learn to manage this incredibly complex reality will quickly fall behind."

— Aneel Bhusri, Co-Founder & Executive Chair, Workday

Agent System of Record (ASOR) Capabilities

Agent Governance

Centralized policies, permissions, and compliance controls across all AI agents

Agent Management

Lifecycle management, performance monitoring, and optimization for digital workers

Agent Gateway

Secure connection point for third-party agents to access Workday data and workflows

Workday Illuminate Agents

At Workday Rising 2025, the company announced purpose-built Illuminate agents for HR, Finance, and industry-specific processes:

HR & Talent Agents

  • Recruiting Agent — Screens candidates, schedules interviews, provides status updates
  • Talent Mobility Agent — Matches employees to internal opportunities based on skills and goals
  • Frontline Agent — Self-service for scheduling, time-off, and benefits for deskless workers
  • Payroll Agent — Handles payroll inquiries, corrections, and adjustments

Finance & Operations Agents

  • Financial Audit Agent — Reviews transactions, identifies anomalies, prepares audit documentation
  • Document Driven Accounting Agent — Extracts data from invoices and receipts, routes for approval
  • Supplier Contracts Agent — Manages contract renewals, terms, and compliance
  • Business Process Optimize Agent — Analyzes workflows and recommends improvements

Agent Partner Network

Workday announced the Agent Partner Network in June 2025—a global ecosystem of partners building AI agents that connect to the Agent System of Record:

AccentureAdobeAWSDeloitteGleanGoogle CloudIBMKPMGMicrosoftPwC

Pricing Model: Workday Flex Credits

By 2026, Workday shifted to a consumption-based model via "Workday Flex Credits," allowing customers to pay for the specific AI agents they utilize rather than a flat per-user fee. This mirrors Salesforce's evolution and reflects industry-wide movement toward outcome-based AI pricing.

SAP

SAP Joule Agents

AI Across the Enterprise Business Suite

SAP's approach to agentic AI centers on Joule—the company's AI copilot framework—now expanded with autonomous agents across finance, HR, procurement, and supply chain. At SAP Connect 2025, the company unveiled 14 new Joule Agents with domain expertise across the enterprise.

SAP AI by the Numbers

350+
AI features including Joule Agents
2,400+
Joule skills available
40%
Potential reduction in task time

Joule Studio Agent Builder

Joule Studio agent builder became generally available in December 2025, enabling organizations to create context-aware agents that plan, reason, and execute multi-step processes across systems:

  • Create custom agents tailored to unique business requirements
  • Break cross-ecosystem silos with agents that work across SAP and third-party systems
  • Reduce time to build and deploy custom agents by up to 35%

Key Joule Agents by Domain

DomainAgentCapabilitiesAvailability
FinanceCash Management AgentAutomates reconciliation, detects surpluses/shortages, suggests optimizationsGA Q1 2026
FinanceTrade Classification AgentAnalyzes product data and trade regulations for tariff codesBeta Dec 2025
ProcurementBid Analysis AgentCompares supplier bids on price, shipping, terms; highlights best optionsQ1 2026
Supply ChainProduction Planning AgentPrerequisite checks, workaround suggestions, order releaseGA Q1 2026
CustomerDigital Service AgentSelf-service support, inquiry deflection, escalation to humansAvailable
CustomerShopping AgentProduct discovery, transactions, post-sales support in one conversationAvailable

Source: AIMultiple SAP AI Agents Research

Microsoft 365 Copilot Integration

SAP completed bidirectional integration between Joule and Microsoft 365 Copilot, delivering a unified user experience across enterprise systems. Users can access SAP data and execute Joule skills directly from Microsoft applications.

Enterprise Agentic AI Platform Comparison

Each vendor brings different strengths to enterprise agentic AI. Here's how they compare across key dimensions:

FeatureSalesforceServiceNowUiPathWorkdaySAP
Primary FocusCRM, Sales, ServiceIT Operations, HRProcess AutomationHR, FinanceERP, Supply Chain
Agent BuilderLow-code, Flow-basedNo-code, NL-basedVisual + CodePartner-ledJoule Studio
Multi-Agent OrchestrationAgentforce 3AI Agent OrchestratorMaestroAgent System of RecordLimited
Pricing Model$0.10/action (Flex)Per workflow/userConsumption-basedFlex CreditsBTP-based
MarketplaceAgentExchangeServiceNow StoreUiPath MarketplacePartner NetworkSAP Store
Key DifferentiatorCRM data + Atlas EngineOpenAI partnershipRPA + AI hybridAgent governanceERP integration

Implementation Considerations

Deploying enterprise agentic AI requires careful planning. Research shows that over 40% of agentic AI projects will be canceled by end of 2027 due to escalating costs, unclear business value, or inadequate risk controls.

Success Factors

1
Start with Clear Business Outcomes

Define measurable goals before selecting agents or platforms

2
Establish Governance Early

Companies with formal AI strategies see 80% success vs 37% without

3
Plan for Human-in-the-Loop

Design escalation paths and oversight mechanisms from day one

Common Pitfalls

!
Underestimating Data Quality

Agents are only as good as the data they access—clean data first

!
Ignoring Change Management

Employee adoption and trust are critical success factors

!
Scaling Too Fast

Only 5% of organizations saw true AI ROI in 2025—pilot first

Key Challenges by the Numbers

35%
Cite cybersecurity as top barrier
30%
Concerned about data privacy
21%
Need regulatory clarity
40%
Project failures from risk mgmt

Source: Agentic AI Adoption Trends Report

2026 Outlook and Trends

According to Gartner's predictions, 40% of enterprise applications will integrate task-specific AI agents by the end of 2026—up from less than 5% in 2025. Here are the key trends shaping enterprise agentic AI:

1. Multi-Agent Collaboration Becomes Standard

Solo agents are giving way to orchestrated teams. "Multi-agent systems are in, and governance-as-code is the new must-have," according to UiPath's 2026 Trends Report.

2. Consumption-Based Pricing Dominates

Salesforce, Workday, and others have shifted to action-based or credit-based pricing. Expect per-user licensing to become the exception rather than the rule for AI capabilities.

3. Agent Interoperability Standards Emerge

Protocols like Agent2Agent (A2A) and MCP (Model Context Protocol) are enabling agents from different vendors to collaborate, reducing vendor lock-in concerns.

4. Industry-Specific Agents Proliferate

Generic agents are giving way to verticalized solutions for banking, healthcare, retail, and manufacturing—with pre-built compliance and domain knowledge.

5. Agent System of Record Becomes Critical

As organizations deploy agents from multiple vendors, centralized governance (like Workday's ASOR) becomes essential for managing the digital workforce.

Enterprise AI Agent Market Projections

$7.92B
Market size 2025
$236B
Projected by 2034
45.8%
CAGR 2025-2034

Source: Multimodal AI Statistics 2026

Summary: Choosing Your Enterprise Agentic AI Platform

FOR CRM & SALES

Salesforce Agentforce leads with 8,000+ customers, deep CRM integration, and the Atlas Reasoning Engine. Best for organizations already in the Salesforce ecosystem.

FOR IT & SERVICE OPS

ServiceNow AI Agents offers the strongest IT operations coverage, with new OpenAI partnership bringing advanced voice and computer-use capabilities.

FOR PROCESS AUTOMATION

UiPath combines decades of RPA expertise with cutting-edge agentic AI—ideal for bridging existing automation with intelligent agents.

FOR HR & WORKFORCE

Workday uniquely addresses agent governance with the Agent System of Record—critical for managing human + digital workforces together.

Beyond Enterprise Platforms: The Agentic AI Opportunity

While enterprise vendors focus on integrating AI into existing workflows, Planetary Labour is pioneering something different: autonomous AI workers that can handle complex digital tasks end-to-end, creating new possibilities for how work gets done.

Explore Planetary Labour →

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